What is an Animated Video? An animated video is a way for companies to convey an idea differently and succinctly using created illustrations that recreate real environments with graphic elements such as characters, places, spaces, and worlds, transmitting a message without the need to shoot or record the company’s facilities or human resources. Advantages of...
Month: May 2020
Main Metrics for Content Marketing
Content marketing is one of the best strategies to position a brand in the medium and long term. Content can take many forms. For example, you might focus on blog posts or design a calendar with audiovisual content for social media. Typically, content marketing combines several actions, and logically, some will work better than others....
Content Marketing: The Best Way to Attract Your Customers
Content marketing is in vogue. Creating relevant and valuable content is the best way to attract and retain your customers. Yes, we say it that clearly, without beating around the bush. Good content marketing will help you a lot in gaining new customers. How, you ask? Well, if you want to know the relationship between...
Why is it so important for your brand to have online visibility?
Before answering the question in the title of this post, we need to do two things: Define what online visibility is. Explain the difference between online presence and online visibility. Online visibility is about having your target audience see you on the Internet. They should know you exist, find you, and discover what you offer....
This is how filming will be after coronavirus
The audiovisual production sector is developing various guides to safely conduct its recordings and proposes the possibility of a swift return to work. With thermometers at the entrances of filming locations. With constant disinfection of costumes and facilities. With gloves and masks. With individualized use of headphones and makeup materials. With minimal teams in the...
The audiovisual pre-production
THE MOST IMPORTANT THINGS TO CONSIDER BEFORE CARRYING OUT AN AUDIOVISUAL PROJECT How is it done? An audiovisual project starts with an idea, which takes its first steps during the pre-production phase; a stage that begins weeks and even months before saying action. It encompasses all the work done before a recording to ensure and...